General Cable Industries

  • Regional Sales Manager - Southern California

    Job Locations US-CA
    Posted Date 2 months ago(1/29/2019 3:38 PM)
    Requisition ID
    # of Openings
  • Overview

    Regional Sales Manager reporting to the Vice President of Sales, this position services customers, identifies potential opportunities and sells product within company set margins.  This position requires significant end-user demand creation focus to create a pull through effect for our distribution channel partners



    • Establish primary relationships with our customer (Electrical Distributors & OEM’s) and maintain an ethical and professional relationship with all customer and external contacts.
    • Strive to “Make the Numbers"
    • Develop new accounts within all customer classifications
    • Develop and maintain customer programs, suggested pricing levels, co-op advertising programs
    • Coordinate and conduct product training events with Distributors, Contractors, Engineers, End Users & OEM’s.
    • Close coordination with product market managers, including pricing decisions, product introduction, and inventory decisions
    • Analyze market to determine best commercial and service approach
    • Coordinate customer needs with the appropriate internal departments, such as credit, manufacturing, engineering, etc.
    • Participate in regional trade shows as needed (coordinate and set-up)
    • Coordinate customer discrepancies and returns with credit department
    • Work with all product/market channels to assist in the forecasting and selling of all communications products
    • Generate market intelligence
    • Assist in development of sales plans, operational plans, and strategic plans
    • Fully communicate and coordinate our customers needs and concerns
    • Utilize our CRM software to maintain a project pipeline and develop strategic accounts.
    • Communicate professionally in all verbal and written correspondence 


    • BA/BS
    • Valid drivers license
    • 3-5 years direct sales experience
    • Knowledge of electrical products and industry




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